Content Ideas for Weekly Communications as Personal Trainer

Creating weekly communications is a great way to build your brand as a personal trainer. There are many forms of weekly communications, but I think the best way to do it as a personal trainer is via a weekly blog post. As a trainer, you are always looking for new ways to reach new clients, and when we create good content, like blog posts, we can increase site traffic. In addition, writing weekly blog posts about relevant fitness topics will allow your target audience to get to know you and start to look at you as a leader in the fitness space. In other words, it will enable you to build your reputation and connect with your audience in a more meaningful way. So let’s dive into some quick tips that you can use to start writing your blog posts today!

Content Ideas for Weekly Blog Posts as a Personal Trainer: 

1) Share Free Workouts: This one may seem obvious, but it’s important to highlight. Yes, many trainers do it, but it’s effective because you’re making shareable content. When you create shareable content, the idea is that it will spread; thus, your name and content are more likely to reach a wider audience.  

2) Write about the new fitness trends: Talk about the latest workout trend, the new fitness equipment, or workout gear. People love to read about recent trends. 

3) Share your client success stories: Sharing the stories of your successful client is an excellent way for your clients and potential clients to connect with you because it will allow them to visualize themselves working with you. Furthermore, it will help persuade them to try your services because they can see your other clients’ success by working with you.

Takeaway

Those are just a few of the many ideas that can help you to start your blog today! Having a blog as a personal trainer is important because you want a platform where your audience can learn about you, learn from you, and start to look up to you. Remember that when you are writing these posts, you’re not just posting to post. You want to create meaningful content for your audience that they find exciting and engaging. And most importantly, you want to make sure the content you’re putting out aligns with you and your brand.